Contents Coverage: The Flaw of Averages

When you think about how often we use averages in important business decisions in our industry it’s a bit scary. Imagine building a home in Florida, assuming it needs to withstand only average weather conditions? Accounting for variability is usually critical to accurate decision making, but, it requires more data and more work to extrapolate the key insights. That’s what “big data” is all about.

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What We Can Learn from the Red Cross About Disaster Preparations

March is just around the corner, and the US will be entering into National Red Cross Appreciation Month.  It’s a great time to make a donation, send a thank-you to Red Cross first responders or, take a half hour to donate blood, a hallmark of Red Cross support. Along with a show of thanks for an organization that has helped our nation through some tough times——this is also a good month to reflect on other aspects of disaster preparations. Continue reading